Episode 5: Interview w/ Michael Chasin, JD/MBA

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Show Notes:

  • 00.00 Overview of the Podcast
  • 01.03 Introduction 
  • 01:20 Background of Michael Chasin
  • 02:33 Decision not to practice law and switch to business
  • 03:30 "Not having a boss"
  • 03:50 Starting legal marketing site "Law Kick"
  • 06:32 Online marketing techniques for lawyers
  • 07:20 Content strategies
  • 08:25 Social Media
  • 09:00 Sites you can sign up for for more online presence 
  • 09:35 Creating online presence by starting webs around the internet (Google Crawling)
  • 11:55 Getting Reviews
  • 12:20 Yelp profiles and reviews
  • 15:45 Modern Customer Service expectations from Law Firms
  • 18:58 What should be in your profile? Photos, educational background, reviews and find things to relate with the client
  • 22:00 Office management / info and client management
  • 22:50 Background on Lexicata
  • 22:22 Benefits of Intake forms
  • 28:50 Final words of advice  
  • 31:20 Ways to contact Michael​

About Michael Chasin, JD/MBA

https://lexicata.com/    &     https://lawkick.com/

Michael is a Los Angeles Tech Entrepreneur, expert in law firm management and marketing, and founder of Lexicata.com and LawKick.com. He is a graduate of Loyola Law School's JD/MBA program.

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